Cola Cooler
For ADM a promotion article is developed which is useful and representative for the Coca-Cola brand. GBO designed a non-electric mini-fridge in the style of the sixties. This cooler had to contain either 2 six-packs of cans or a six-pack 0.5 ltr. bottles. By engineering it completely in plastics, GBO was possible to reduce the amount of components to seven. GBO communicated with the toolmakers in the Far East. Production however, was kept nearby because of logistical reasons.